Last updated: 5th November 2019

This is the privacy policy for Brilliantly Visible Ltd, a registered company in United Kingdom. My company number is 11538725.

Full business details:
Full name of Business: Brilliantly Visible Ltd
Email address:
Address: Leylands, Viewfield Road, London, SW18 1NF


This privacy policy provides you with information about how I collect and process your personal details through your use of my website including when you send me information through a contact form, signing up to my newsletter or free download, purchasing a course, attending a webinar or in person website.

Continuing to use my website and providing me with your data, you are agreeing that you are over the age of 13.

I, Priyanka Kruijen, am the data controller and am responsible for your personal data (referred to as “I” and “my” in this privacy notice).

Contact Details

If for any reason you are not happy with any aspect of this privacy policy or how I collect and use your data, you have the right to complain to the ICO ( I would be grateful if you could contact me beforehand so I can try and resolve the matter with you.

It is important that the information I have about you is accurate and up-to-date, if your personal details change at any time, please email me at at


Personal data is any information that can identify you as an individual. I may process several types of personal data about as below:

Data to identify you which may include your first name, last name, username and title.
Data to contact you which may include your billing and delivery address, email address and telephone numbers.
Data to collect any payments that are required for services including your bank account, payment card details or PayPal.
Transactional Data which may include payment details for purchases made by you or payment for continuous services provided by me.
Technical Data which may include your login information, IP addresses, browser details, browser plug-in types and versions, location and time zone information time, operating system and platform and other technology on the devices you use to access this site.
Profile Data which may include your username and password details, any purchases or orders you have made, your interests and business needs, preferences as well as any feedback and survey responses.
Usage Data which may include details about how you use this website, my products and services information.
Marketing and Communications Data which may include your marketing preferences from me, my third parties and how often you preferred to be contacted.

Sensitive Data

I do not collect any information that may be deemed sensitive. Sensitive data refers to information about your race, ethnicity, sex preferences, religious beliefs, details about your personal health and your criminal record.

I may be required to collection personal information about you by law, under the terms of our contract together. If you do not provide me with the information I require to perform the contract, I may have to cancel our agreement as long as I have notified you beforehand.


I collect information about you through a number of different methods, these include:

Direction interactions where you have provided data by filling in one of the forms on this website or by contacting me directing via post, telephone, Skype, email or in person. This could be when you:

Order one of my products or services
Subscribe to my newsletter or publications including any free email opt ins and webinars
Enter any competitions, promotions or surveys I may run
Give me feedback
Automated Technologies or Interactions

I automatically collect technical data about the equipment you are using, browsing actions and usage patters. This is collect by using cookies, server logs and other technologies. I may also receive technical information about you if you visit any other websites that use my cookies, more information about this can be found at my cookie policy: for further details.

Third parties or publicly available sources:

I may receive personal details about you from various third parties and public sources such as Companies House.


Your personal data will only be used when legally permitted, the most common uses of this is:

When I need to perform a contract between us
When it is necessary for my legitimate interests and your rights do not override those.
Where I have a legal or regulatory obligation
I only require your consent as a legal requirement for processing your personal when related to sending you marketing communications via email. You have the legal right to withdraw consent to email marketing at any time by emailing me at or clicking the ‘manage my preferences’ that that will always be in the footer of my marketing emails.

Reasons for processing your personal data

Here are ways that I intend to collect and use your personal data as well as the legal grounds on which I will process your details. Please email me at if you need details on any specific legal ground I am relying on to process any of your personal information.

Marketing Communications 

You will receive marketing communications from me in the following situations:

You have requested information from me or
You have provided me with your details when you registered for email communication or free resources via email and
You have not opted out of receiving email marketing
I will get your opt-in consent before your personal data is shared with any third part for marketing purposes.

If you wish to stop receiving marketing emails from myself or any third party I am associated with, you can click on the ‘unsubscribe’ links in any marketing emails or by emailing me directly at

Opt-in from marketing communications will not apply for communications related to any product or service purchases.

Change of Purpose

I will only use your personal data for the purposes stated in this policy policy unless I see fit to use it for another reason that is compatible with the original purpose. For more information on how I process your data for this new purpose and how it is compatible with the original purpose, please email me at

You will be notified if I need to use your personal data for a purpose unrelated to the original purpose for which I collected the data.

I may process your personal data without your knowledge or consent where this is required or permitted by law.

Purpose/Activity Type of data Lawful basis for processing including basis of legitimate interest
To register you as a new customer
(a) Identity
(b) Contact
(c) Profile Performance of a contract with you.

To process and deliver your order, including:  a) managing payments, fees and charges; and b) managing your queries through my support team.
(a) Identity
(b) Contact
(c) Financial
(d) Transaction
(e) Marketing and Communications Performance of a contract with you.

I may also use some of the data related to your queries for my legitimate interests of ensuring my customer service quality standards are met.

To collect and recover money owed to me in respect of your order (a) Identity
(b) Contact
(c) Financial
(d) Transaction Necessary for my legitimate interests (to recover debts due to me).

To carry out fraud assessments
(a) Identity
(b) Contact
(c) Financial
(d) Transaction
(e) Technical Necessary for my legitimate interests of ensuring payments are not fraudulent

To notify you in relation to my legal obligations and documents, including changes to my terms or Privacy Policy
(a) Identity
(b) Contact
(c) Profile Necessary for my legitimate interests of ensuring my customers are updated on these changes.

To help us improve my offering to my customers, including asking you to leave a review or take a survey, or provide customer insights
(a) Identity
(b) Contact
(c) Profile
(d) Marketing and Communications Necessary for my legitimate interests (to study how customers use my products/services, to improve my offering to my customers, to develop them and grow my business).

To enable you to partake in a prize draw or competition
(a) Identity
(b) Contact
(c) Profile
(d) Usage
(e) Marketing and Communications Performance of a contract with you to fulfil the promotion and run the competition/prize draw.

I may also subsequently use your entries for the legitimate interests of understanding my customer base more effectively.
To administer and protect my business and this website (including troubleshooting, data analysis, testing, system maintenance, support, reporting and hosting of data)
(a) Identity
(b) Contact
(c) Profile
(d) Technical Necessary for my legitimate interests (for running my business, provision of administration and IT services, network security, to prevent fraud and in the context of a business reorganisation).

To deliver relevant website content, advertisements and other marketing material to you and measure or understand the effectiveness of the advertising I serve to you
(a) Identity
(b) Contact
(c) Profile
(d) Usage
(e) Marketing and Communications
(f) Technical Necessary for my legitimate interests (to study how customers use my products / services to develop them, to grow my business to inform my marketing strategy and to improve my offering to you).
Please note that where cookies are used for this purpose, this is covered separately by my Cookies policy.

To use data analytics to improve my website, products/services, marketing, customer relationships and experiences
(a) Technical
(b) Usage Necessary for my legitimate interests (to define types of customers for my products and services, to keep my website updated and relevant, to develop my business and to inform my business strategy).
Please note that where cookies are used for this purpose, this is covered separately by my Cookies policy.

To make suggestions and recommendations to you about goods or services that may be of interest to you
(a) Identity
(b) Contact
(c) Technical
(d) Usage
(e) Profile Necessary for my legitimate interests (to develop my products/services and grow my business, and to improve my offering to you).

Your personal data may be shared with third parties below for the purposes set in the table above:

Outsourced support team includes web designers, social media managers, copy writers and virtual assistants.
IT service providers. Professional advisers such as lawyers, bankers, accountants, auditors and insurers who advise on legal advice, banking and accounting services and insurance.
UK regulators and authorities like HM Revenue & Customs
Any third parties to whom I may decide to sell, merge or transfer parts of my business assets.
Tools, applications and software that I use to run my business. These change regularly so are not listed here but if you require more information, please email me at


As countries outside of the EEA do not always have the same level of protection of your personal data, I am prohibited to transfer any of your data outside of the EEA unless it meets a certain criteria.

Many of my third party service providers are based outside the EEA so this will involve transferring your personal data outside of the EEA.

To ensure that there is a similar level of security whenever your personal data is transferred outside of the EEA, I will make sure that one of the following has been implemented:

Only transfer your data to countries that have an adequate level of protection as agreed by the European Commission, or
whenever I use US based providers, I may transfer data to them if they are part of the EU-US Privacy Shield which ensure that they offer a similar protection of your personal data, or
whenever I use service providers, I may use specific codes of conduct that are approved by the European Commission so that it has protected as in the EU.

If for any reason none of this is available, I may request your consent before I can make the transfer. You have the legal right to refuse your consent at any time.

Please email me at if you would like any more information about your information being transferred outside of the EEA.


In addition to a SSL certificate, I have appropriate security measure in place to ensure that your personal data is not accessed, used, lost, altered or disclosed in any way. I also limit access to your personal data to any assistant, contractor or third party who I may work with to fulfil our contract. They will only have access to your personal data upon my instruction and in confidence.

There are procedures in place to deal with any personal data breach issues that may arise and you will be contacted if this occurs. I will also notify any legal regulators if there is a breach of your personal data.


Your personal data will only be kept for as long as it is deemed necessary to fulfil the purpose of collection. This may be for legal, tax and accounting purposes so the appropriate retention period of your personal data will dependent on the legal requirements.

In accordance to UK law, I am required to keep basic information (such as contact, identity, financial and transaction data) for six years after you cease being a customer for tax purposes.

I may anonymise your personal data so you cannot be identify, for research, marketing and statistical purposes. In this case, this information can be used without any further consent or notice to you.

At any point, you can ask me to delete your information in accordance to your legal rights below.


Under data protection laws, you have the rights to request information in relation to what information is being kept for you. This includes the following:

Request access to what personal data is being stored
Request correction of your personal data
Request your personal data is erased
Object to how your personal data is being processed
Request how your personal data is being processed
Request transfer of your personal data
Withdraw consent for marketing emails
For more information about your rights, please visit the ICO website.

If you would like to request any of the rights above, please email me at

It does not cost you anything to request access to your personal data however, I may charge a reasonable fee is your request is clearly excessive or repetitive.

You may be asked specific information to help me confirm your identify and right to access of your personal information. This is a security measure in place to make sure that no other person can access your personal data.

I am respond to all legitimate requests within 30 days. On occasion, it may take me longer than a month depending on the nature of your request. If this is the case, you will be notified and kept up to date.


This website may include links to third-party websites, plug-ins and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. I do not control these third-party websites and are not responsible for their privacy statements. When you leave my website, I encourage you to read the privacy notice of every website you visit.


This website uses affiliate marketing where I earn money by promoting other websites, businesses and services. This information is collected through an automated system when you click through to an affiliate link and make a purpose.

The information is not used for any other purpose and I preserve the confidentiality of the information and my relationships with the businesses I promote.

If you could like more information about your personal data and how it affects your rights, please email me at


Your browser allows you to refuse all or some browser cookies. Some parts of my website may not be accessible if you disable or refuse cookies. For more information about the cookies I use on my website, please visit my cookie policy.

Privacy Policy